Skip to content
KD50X85KU 50" 4K Ultra HD Smart TV "ONLY ONE DEMONSTATION MODEL LEFT"

KD50X85KU 50" 4K Ultra HD Smart TV "ONLY ONE DEMONSTATION MODEL LEFT"

by Sony
SKU 81688
Save 30% Save 30%
£999.00
£999.00 - £999.00
£999.00
£699.00
£699.00 - £699.00
£699.00
Availability:
Low stock

    .
  • Free & Next-Day Delivery Available

    Free & Next-Day Delivery Available

  • Hassle-Free Returns Within 30 Days

    Hassle-Free Returns Within 30 Days

  • 1 Year Warranty

    1 Year Warranty for Peaceful Ownership

Delivery

Delivery is made by common carrier next working day. Delivery is FREE for orders in-stock and over £100 or £9.99 for orders less than £100 or special delivery items.

4K HDR processor X1™

Our powerful processor uses advanced algorithms to cut noise and boost detail. With an even clearer 4K signal, everything you watch is closer to 4K quality, full of life-like colour and contrast.

TRILUMINOS PRO™

Our TVs with a wide colour gamut and unique TRILUMINOS PRO™ algorithm can detect colour from saturation, hue and brightness to reproduce natural shades in every detail. You'll enjoy colours that are closer to those seen in the real world. 

120Hz panel

Enjoy smoother motion and transitions on this TV with high 120Hz refresh rate.

4K X-Reality™ PRO

See glorious 4K pictures, rich with real world detail and texture, exclusively powered by our 4K HDR processor X1™. Images filmed in 2K and even HD are upscaled close to 4K levels of detail by 4K X-Reality™ PRO using a unique 4K database.  

Motionflow™ XR

Enjoy smooth and sharp details even in fast-moving sequences with Motionflow™ XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.

Auto Low Latency Mode

With Auto Low Latency Mode in HDMI 2.1, BRAVIA recognises when a console is connected and powered on, and automatically switches to low latency mode. You'll enjoy smoother, more responsive gameplay – vital for fast-moving, high-intensity games.

Variable Refresh Rate

With a Variable Refresh Rate in HDMI 2.1, BRAVIA avoids stuttering delays and screen tearing. This TV dynamically adjusts the display refresh rate to match the variable frame rates of the gaming device for smoother gameplay.

Auto HDR Tone Mapping

With Auto HDR Tone Mapping the HDR settings will be optimised instantly during your PS5™ console’s  initial setup. Your PS5™ automatically recognises individual BRAVIA TV models and selects the best HDR setting for your TV accordingly. So even in high contrast scenes, you’ll see the crucial details and colours in the brightest and darkest parts of the screen. 

Auto Genre Picture Mode

BRAVIA automatically switches into Game mode to minimise input lag and make the action more responsive. When watching movies on PlayStation5® consoles, it switches back to Standard Mode to focus on picture processing for more expressive scenes. 

X-Balanced Speaker

Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-Balanced Speaker drives movies and music with clear sound.

Bluetooth connectivity

Connect Bluetooth® compatible devices to your TV for easy wire-free entertainment. Pair your Bluetooth headphones or earphones with BRAVIA and enjoy TV shows and music in your favourite place - without any disturbances or interruptions. 

Light Sensor

On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This TV includes a light sensor that optimises picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones so you get the perfect view.

Sound optimisation for your room

Sound experience can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This TV detects objects and reproduces sound that’s enhanced and optimised to your room.

Works with BRAVIA CAM

Connect your BRAVIA TV with BRAVIA CAM, sold separately, for an even more immersive viewing experience. BRAVIA CAM recognises where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they're just right. You can also enjoy an array of fun new TV experiences with BRAVIA CAM including gesture controls, video chat and many more.

Google Assistant

Your TV is more helpful than ever. Use your voice to find movies, stream apps, play music, and control the TV. Ask Google to find a specific title, search by genre, or get personalised recommendations by saying, “what should I watch?” Even get answers like sports scores, control smart home devices, and more. Talk to Google to get started.

Works with Alexa

Connect your Alexa enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more.

2-way multi-position stand

A versatile 2-way stand gives you the choice of a standard setting that focuses you on the picture or a narrow setting for smaller shelves.

Dolby Vision® & Dolby Atmos®

Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive surround sound.

    • Screen Size (inch, measured diagonally)

      50"(49.5")

      SCREEN SIZE (CM, MEASURED DIAGONALLY)

      126 cm

      Dimension of TV without Stand (W x H x D)

      Approx. 111.9 x 64.9 x 7.0 cm

      DIMENSION OF TV WITH STAND (STANDARD POSITION) (W x H x D)

      Approx. 111.9 x 71.6 x 28.8 cm

      Dimension of Package Carton (W x H x D)

      Approx. 122.5 x 78.2 x 14.1 cm

      STAND WIDTH (STANDRD POSITION)

      Approx. 66.5 cm

      VESA® Hole Pitch(W x H)

      20.0 x 20.0 cm

      Weight of TV without Stand

      Approx. 12.7 kg

      Weight of TV with Stand

      Approx. 13.3 kg

      Weight of Package Carton (Gross)

      Approx. 18 kg

    •   Connectivity

      Wi-Fi Standard

      Wi-Fi Certified 802.11a/b/g/n/ac

      WI-FI FREQUENCY

      2.4GHz/5GHz(for Wi-Fi Direct: 2.4GHz Only)

      Ethernet inputs

      1(Side)

      Bluetooth profile support

      Version 4.2,HID (mouse/keyboard connectivity)/HOGP (Low Energy device connectivity)/SPP(Serial Port Profile)/A2DP (stereo audio) /AVRCP (AV remote control)

      CHROMECAST BUILT-IN

      Yes

      APPLE AIRPLAY

      Yes

      APPLE HOMEKIT

      Yes

      RF (Terrestrial/Cable) Connection Input(s)

      1(Side)

      IF (Satellite) Connection Input(s)

      1(Side)

      Component Video (Y/Pb/Pr) Input(s)

      No

      Composite Video Input(s)

      1(Side, Mini jack)

      RS-232C Input(s)

      No

      HDMI inputs total

      4(4Side)

      HDCP

      HDCP2.3(for HDMI™1/2/3/4)

      BRAVIA SYNC (INCLUDING HDMI-CEC)

      Yes

      Features specified in HDMI2.1

      4K120/eARC/VRR/ALLM

      HDMI Audio Return Channel (ARC)

      Yes (eARC/ARC)

      Variable Refresh Rate (VRR)

      Yes (for HDMI™3/4)

      Auto Low Latency Mode (ALLM)

      Yes (for HDMI™3/4)

      Digital Audio Output(s)

      1(Side)

      Headphone Output(s)

      -

      Audio Output(s)

      -

      Subwoofer Output(s)

      -

      USB ports

      2(Side)

      USB HDD Recording

      Yes(1Rec)(Except Italy)

      USB drive format support

      FAT16/FAT32/exFAT/NTFS

      USB playback codecs

      MPEG1:MPEG1/MPEG2PS:MPEG2/MPEG2TS(HDV,AVCHD):MPEG2,AVC/MP4(XAVC S):AVC,MPEG4,HEVC/AVI:Xvid,MotionJpeg/ASF(WMV):VC1/MOV:AVC,MPEG4,MotionJpeg/MKV:Xvid,AVC,MPEG4,VP8.HEVC/WEBM:VP8/3GPP:MPEG4,AVC/MP3/ASF(WMA)/LPCM/WAV/MP4AAC/FLAC/JPEG,WEBM:VP9/AC4/ogg/AAC/ARW(Screen nail only)

    •   Picture (Panel)

      Display type

      LCD

      Display resolution (H x V, pixels)

      3840 x 2160

      Viewing Angle (X-Wide Angle)

      -

      ANTI REFLECTION (X-ANTI REFLECTION)

      -

      Backlight type

      Direct LED

      Backlight dimming type

      Frame Dimming

      PANEL REFRESH RATE

      100Hz

    •   Picture (processing)

      HDR (High Dynamic Range) compatibility

      Yes(HDR10,HLG,Dolby Vision)

      Picture processor

      4K HDR Processor X1™

      Clarity enhancement

      4K X-Reality™ PRO

      Colour enhancement

      TRILUMINOS PRO™

      Live Colour™ Technology

      CONTRAST ENHANCEMENT

      Object-based HDR remaster

      Dynamic Contrast Enhancer

      Motion enhancer (Native Hz)

      Motionflow™ XR 800/960Hz (Native 100/120Hz), Auto mode

      Video signal support

      HDMI™ signal :4096x2160p(24,50,60Hz), 3840x2160p(24,25,30,50,60,100,120Hz), 1080p(30,50,60,100,120Hz), 1080/24p, 1080i(50,60Hz), 720p(30,50,60Hz), 720/24p, 576p, 480p

      Picture modes

      Vivid,Standard,Cinema,Game,Graphics,Photo,Custom,Dolby Vision Bright,Dolby Vision Dark

      SENSOR

      Light

    •   Sound (Processing)

      Dolby audio format support

      Dolby™ Audio, Dolby™ Atmos

      DTS audio format support

      DTS Digital Surround

      ACOUSTIC AUTO CALIBRATION

      Room Compensation

      VOICE ZOOM

      -

      FM Radio

      No

      Sound processing

      No

      Sound modes

      -

    •   Camera

      CAMERA

      BRAVIA CAM(Option)

      CAMERA FUNCTION

      Yes(Camera apps)

    •   Software

      Operating System

      Android TV™

      SMART TV

      Google TV™

      On-board Storage (GB)

      16GB

      Display Language

      AFRIKAANS,AMH,ARABIC,ASSAMESE,AZE,BEL,BULGARIAN,BENGALI,BOSNIAN,CATALAN,CZECH,DANISH,DEU,GREEK,ENGLISH,SPANISH,ESTONIAN,BAQ,PER,FINNISH,FRENCH,GLG,GUJARATI,HINDI,CROATIAN,HUNGARIAN,INDONESIAN,ISL,ITALIAN,HEBREW,JAPANESE,KAZAKH,KANNADA,KOR,KIR,LAO,LITHUANIAN,LATVIAN,MACEDONIAN,MALAYALAM,MON,MARATHI,MAY,BUR,NOB,NEP,NLD,ORIYA,PANJABI,POLISH,PORTUGUESE,ROMANIAN,RUSSIAN,SOL,SLOVENIAN,ALB,SERBIAN,SWEDISH,SWAHILI,TAMIL,TELUGU,THAI,TGL,TURKISH,UKRAINIAN,URD,UZB,VIETNAMESE,SIMPLIFIED CHINESE,TRADITIONAL CHINESE,ZULU

      Text Input Language

      ARABIC / BULGARIAN / CATALAN / CROATIAN / CZECH / DANISH / DUTCH / ENGLISH / ESTONIAN / FINNISH / FRENCH / GERMAN / GREEK / HEBREW / INDONESIAN / ITALIAN / JAPANESE / NORWEGIAN / PERSIAN / POLISH / PORTUGUESE / ROMANIAN / RUSSIAN / SLOVAK / SLOVENIAN / SPANISH

      Voice Search

      (Voice Search)Yes/(Built-in Mic)No

      BUILT-IN MIC SWITCH

      -

      Electronic Program Guide (EPG)

      Yes

      Internet Browser

      Vewd

      Application Store

      Yes (Google Play Store)

      On/Off Timer

      Yes

      Sleep Timer

      Yes

      Teletext

      Yes

      Auto Calibration with CalMAN®

      Yes

      Closed Captions (Analog/Digital)

      (Analogue)No

      (Digital)Subtitle

    •   Power and Energy saving

      SCREEN SIZE (CM, MEASURED DIAGONALLY)

      126 cm

      Screen Size (inch, measured diagonally)

      50"(49.5")

      ANNUAL ENERGY CONSUMPTION*

      72 kWh/1000h

      Power Consumption (in standby)

      0.50 W

      Power Consumption (Networked Standby Mode) – Terminals

      2.00W(Wi-Fi) / 2.00W(LAN) / 1.0W(Bluetooth)

      Presence of lead

      -

      Mercury content(mg)

      0.0 mg

      Power Consumption (On Mode) for Energy Star

      -

      Power Consumption (Standby Mode) for Energy Star

      -

      Energy Star® compliant

      -

      Power Requirements (voltage/frequency)

      50 Hz

      220 V - 240 V AC

      Power Saving Mode / Back Light Off Mode

      Yes

      Dynamic Backlight Control

      Yes

      ECO FRIENDLY

      Yes

    •   Design

      BEZEL DESIGN

      Flush Surface

      BEZEL COLOR

      Black

      Stand design

      Slim Blade stand

      STAND COLOR

      Dark Silver

      STAND POSITION

      -

      REMOTE CONTROL

      IR Remote;Standard Remote

    •   Built-in Tuner

      Number of Tuners (Terrestrial/Cable)

      1(Digital/Analog)

      Number of Tuners (Sat)

      1

      TV System (Analog)

      B/G,D/K,I

      Tuner Channel Coverage (Analog)

      45.25MHz-863.25MHz(Depend on country selection)

      TV System (Digital Terrestrial)

      DVB-T/T2

      Tuner Channel Coverage (Digital Terrestrial)

      VHF/UHF(Depend on country selection)

      TV System (Digital Cable)

      DVB-C

      Tuner Channel Coverage (Digital Cable)

      VHF/UHF/cable(Depend on country selection)

      TV System (Digital Sat)

      DVB-S/S2

      Tuner Channel Coverage (Digital Sat)

      Intermediate Frequency 950-2150MHz

      CI+

      Yes

    •   Accessibility

      Screen Reader

      Yes

      Audio Description (Audio key)

      Yes

      Closed Caption

      Subtitle

      Text Magnification

      Yes

      Accessibility Shortcut

      Yes

      Voice Search

      (Voice Search)Yes/(Built-in Mic)No

    •   Accessories

      Optional accessories

      Camera Unit（CMU-BC1);Wallmount Bracket (SU-WL450(Terminal access limitation))Depends on country selection

 

 

Delivery is made by common carrier next working day. Delivery is FREE for orders in-stock and over £100 or £9.99 for orders less than £100 or special delivery items.

Statutory Cancellation Right

You have the statutory right to cancel your order for any reason within 14 days beginning with the day you receive the item (please see clause 2 of our Conditions of Sale for the full instructions on cancellation and further information on your right of cancellation). We only accept cancellations via phone - 0115 975 8613, email - sales@superfi.co.uk or post - Superfi Returns, DB House, Rani Drive, Nottingham, NG5 1RF, United Kingdom.

Our Voluntary Returns Policy

As well as your statutory cancellation rights described above, you can return most products within 30 days of receipt of the products if the products are complete and are in an unused and undamaged condition. We only accept returns via phone - 0115 975 8613 or post - Superfi Returns, DB House, Rani Drive, Nottingham, NG5 1RF, United Kingdom.

Please note that this returns policy doesn't affect your statutory rights and therefore doesn't affect your right of cancellation as described above.

Please note that you must return each item in the same condition in which you received it. This means that new items must be returned new, unused and complete (including all accessories). Refunds for returned items that are not received in this condition, may be reduced.

Need Help?

Call us on 0115 975 8613

Contact Us

Compare products

{"one"=>"Select 2 or 3 items to compare", "other"=>"{{ count }} of 3 items selected"}

Select first item to compare

Select second item to compare

Select third item to compare

Compare